The 2026 LPGA Tour season kicks off this week at the Hilton Grand Vacations Tournament of Champions at Lake Nona Golf & Country Club in Orlando, Florida, launching a global season that will span through November.
For LPGA standout Madelene Sagström, preparation isn’t just about swing mechanics or course strategy. It’s also about what she wears.
Professional golf demands performance in every condition — rising temperatures, intense sun exposure, long practice rounds, and the pressure of competing at the highest level. When every detail matters, women's golf apparel must work as hard as the athlete wearing it.
That’s why Madelene wears IBKÜL exclusively on tour.
The Reality of Competing on the LPGA Tour
Tournament weeks are physically demanding:
- 5–6 hour rounds under direct sun
- Humid practice days
- Back-to-back competition weeks
- Travel across time zones
- Zero room for distraction
When performance is measured in fractions of a stroke, comfort isn’t optional — it’s essential.
Elite players need apparel that regulates temperature, protects skin, and moves seamlessly with the body.
Cooling Golf Apparel Designed for Performance
IBKÜL’s proprietary IceFil® technology was developed specifically for warm-weather performance. The fabric:
- Cools the skin by up to five degrees
- Wicks moisture
- Provides UPF 50+ sun protection
- Feels lightweight and breathable
Unlike traditional heavy long sleeves, IceFil® fabric is engineered to keep players cool while providing full coverage — making it ideal for long days on the course.
“I wear IBKÜL every single day when I’m on tour,” says Sagström. “The sun protection, cooling, and comfort are unmatched — it’s the only apparel I trust when I’m competing in the heat around the world. I especially love the long-sleeve mock neck tops for the coverage and breathability, and the colors and patterns always help me stand out on the course.”
Her go-to piece? The UPF 50+ Long Sleeve Mock-Neck Top, a staple in her wardrobe, offers sun-smart coverage without sacrificing style.
From Tour to Tee Time
While few will compete at Lake Nona this week, many golfers face similar conditions — warm climates, long rounds, and extended sun exposure. Performance golf wear shouldn’t be limited to the tour. Whether you’re walking 18 holes, playing tennis, traveling, or spending the day outdoors, cooling golf shirts and UPF 50+ apparel make a measurable difference in comfort and confidence. Explore the full IceFil® Women’s Collection to discover breathable, sun-protective styles designed for golf, tennis, and active lifestyles.
Supporting Women at the Highest Level
IBKÜL’s continued 2026 LPGA Tour sponsorship of Madelene underscores the brand’s presence in professional golf and its commitment to supporting women competing at the highest level.
As the season begins in Orlando and travels around the world through November, we’ll be cheering Madelene on — proud to see her in IBKÜL and performing on one of the game’s biggest stages.
